As a Hannover-based photographer, I had the privilege of capturing EightyFive’s latest fashion campaign, “No Friends In The Industry.” This collection includes 25 new pieces made from high-quality fabrics, showcasing the brand’s attention to detail.
In my photography, I focus on highlighting the clarity and elegance of each design. I use minimalist backgrounds and natural lighting to emphasize the precise tailoring and stylish shapes of the garments. The models, posed in a relaxed yet confident manner, enhance the sophisticated but approachable feel of the collection.
The campaign’s visual story is centered on a clean aesthetic, focusing on the unique details of each piece. From tailored trousers to stylish headwear, every item is presented to show its craftsmanship and style. My goal was to create images that display the beauty of the clothing and convey a sense of timeless elegance and modern simplicity.
